Get started with search
FUNDAMENTALS OF DIGITAL MARKETING: MODULE 5/26 Get started with search Question 1 Why are search engines a great place for a business to be found? A People pay to use search engines, so there is a wealthy customer base there B People who search are actively looking for information, products or services C Search engines are a big trend these days D Search engines guarantee new customers Question 2 What technology do search engines use to 'crawl' websites? A Androids B Interns C Automatons D Bots Question 3 Which of the following can help a search engine understand what your page is about? A The date it was published B The number of images used C The total number of words D The title tag Question 4 Fill in the blank: Spending money on search advertising influences how your website appears in ___________. A Organic search results B The search results page C Business directories D Display advertising networks Question 5 Which of these is an important factor in the paid search aucti
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